Students partner with Bollore Logistics Japan
Bolloré Logistics Japan recently hosted its inaugural sustainability workshop, welcoming around 40 business school students from The Chinese University of Hong Kong (CUHK), Nagoya University of Commerce & Business (NUCB), and National Chiayi University (NCYU) part of the Asian Business Education Network (ABEN).
The students were in Tokyo for a study tour focused on sustainable business practices, organized by these institutions.
After a presentation by Yunli Wang, the Sustainability Manager of Bolloré Logistics North Asia, highlighting the logistics industry’s crucial role in the global shift to low-carbon practices, and the challenges and opportunities companies encounter in reducing the carbon footprint of their transportation and logistics operations, Bolloré Logistics Japan Managing Director, Toshiyuki Matsuoka, gave the students a brief on logistics and transportation in Japan. “We are happy to share our experience in the industry with the students. And hearing from young talents and their innovative ideas helps Bolloré Logistics to think outside of the box,” he remarked.
Next, divided into four groups, the students were facilitated by Bolloré staff to tackle the challenge of reducing transportation and packaging emissions in a business case study. They presented then their strategies to one another, showcasing a range of solutions from optimizing route efficiency to using customer engagement. Bolloré Logistics North Asia CEO, Fabien Giordano, emphasized the importance of fresh perspectives. “This workshop exemplifies how collaboration with academia can drive practical and impactful sustainability solutions. It’s inspiring to see how these students tackle challenges with enthusiasm and creativity.” he remarked.
This collaboration exemplifies the power of industry-academia partnerships in addressing global challenges. Dr. Fred Ku, the Associate Dean (Undergraduate Studies) of CUHK Business School, believed that the sustainable business initiatives from Bolloré Logistics had expanded students’ horizons beyond the theoretical framework. “It is impressive to witness the efforts undertaken by Bolloré Logistics in creating a better and more resilient future,” Dr. Ku mentioned.
Encouraged by this success, Bolloré Logistics Japan plans to continue such initiatives, integrating innovative ideas to enhance its sustainability strategies.